An introduction to our favorite ingredients to support your skin the way nature intended!
Betr’s focus on food as medicine means we’re often pointing out toxic, inflammatory, unnecessary ingredients in processed foods and drinks. But there’s another common hiding place of artificial additives and harmful substances that many of us never consider - our skincare!
Cosmetics and personal care products are significant sources of toxic ingredients. The scary part is that this isn’t even news! A 2005 study found that many shampoos, lotions, and cosmetics contained chemicals with no proven safety data.
If you check the ingredients in your current skincare collection, you’ll likely find parabens, PAHs, silicones, or sulfates. These chemicals are suspected of harming our health, but manufacturers still add them to your skincare!
And when we apply these toxins every day for weeks, months, or years, they’re absorbed into our bloodstream. Once in the body, they disrupt natural healthy processes and contribute to stress and chronic inflammation!
There has to be a Betr way, right? That’s why we’re introducing the Betr Skin & Body collection!
We’ve designed luxurious shampoos, conditioners, moisturizers, and more with natural ingredients to support health outside and inside your body! We want you to feel good about what you’re putting on your skin(and in your body!), so we’re introducing you to a few of our natural All-Star Ingredients!
Organic Aloe Vera Juice
Take a look at your current skincare. The first ingredient is likely “aqua,” which is water. Since it’s the first ingredient on the list, the product contains more water than anything else. In fact, some everyday health and beauty products may be up to 95% water!
Here’s the first big difference between our skincare and your off-the-shelf products. Instead of using water as a filler, we use organic aloe vera juice as the base for each product. Why is aloe vera better than water? Water, at best, does nothing for your skin. At worst, it may dry your skin through evaporation and washing away necessary protective oil on your skin.
Aloe vera is a plant that has been used medicinally for thousands of years. The leaves contain a gel-like “juice” with proven moisture retention, wound-healing, anti-bacterial, anti-inflammatory, and skin-protective properties.
The juice of Aloe vera can also aid in producing collagen, the essential connective tissue or “bones” of your skin. Collagen benefits wound healing, scar reduction, and even skin tone.
Organic Shea Butter
Maybe you’ve heard of shea butter and for a good reason! Shea butter is an incredible natural moisturizer and skin protectant. Because it’s a plant-based oil, applying shea butter to your skin helps it retain essential hydration.
It also contains linoleic acid, a fundamental substance in the structure and function of your skin. It has anti-inflammatory effects shown to improve common skin conditions like dermatitis and eczema. Another powerful benefit of shea butter is its antibacterial properties, making it ideal for use on acne or blemish-prone complexions!
We use shea butter in our moisturizer, sunscreen, magnesium body lotion, and kasu body soap to ensure healthy, silky skin hydration and protection!
Vitamin C
Vitamin C is a powerful antioxidant in all its forms, but its effects on the skin can be clearly seen! That’s because skin cells are especially vulnerable to damage from free radicals caused by UV rays. Vitamin C eliminates these harmful free radicals and protects the skin from “photoaging.”
Anti-inflammatory effects and collagen production are other strengths of Vitamin C that support healthy and clear skin. Vitamin C is effective in reversing hyperpigmentation, helping to fade dark spots, and providing a clear, even complexion.
Our luxuriant Vitamin C serum combines this antioxidant with other natural ingredients to fight fine lines, wrinkles, and dark spots. It’s one of our favorite products to give your skin that radiant, ageless glow!
Zinc Oxide
No skincare collection would be complete without Zinc. Humans have safely used zinc as a sunscreen, topical healing aid, and anti-inflammatory for centuries.
One of the most valuable properties of zinc is its ability to protect against damaging UVA and UVB rays, making it a highly effective sunblock. This power allows Zinc to prevent and reverse skin damage from aging and UV exposure.
Another essential characteristic of zinc is its wound-healing abilities. Zinc is a potent antimicrobial that supports the healing of skin rashes and wounds. This improved healing can prevent scarring or hyperpigmentation of damaged skin.
Zinc oxide provides your skin with powerful UV protection and healing support for your everyday skin routine in our moisturizer, sunscreen, and face cream.
Magnesium
Magnesium is sometimes called the “miracle mineral,” and with good reason! It contributes to our health in many ways, including cardiac, mood, and mental health, and is essential to numerous biochemical processes.
Our magnesium body lotion is especially great for supporting nerve and muscle relaxation and recovery. Combined with magnesium's anti-inflammatory and antioxidant properties, it can help prevent muscle cramping, neuropathic discomfort, and chronic pain.
Four pumps of the magnesium body lotion provide 250mg of essential magnesium in a silky smooth moisturizing formula. Apply this product to dry or rough skin to rehydrate and rejuvenate!
Essential Oils & More!
We really, really want to tell you about the amazing benefits of every natural ingredient in our Betr Skin & Body collection, but it would turn this quick primer into a textbook. Here’s a brief rundown on some of the other All-Star ingredients we can’t resist mentioning!
Jojoba Oil: What if there were a product with an excellent safety rating that mimicked the antibacterial, protective, and moisturizing effects of your skin's natural oils? Organic jojoba oil in our face cream and moisturizer does just that!
Vitamins B3, E, & B5: These essential vitamins work together(and with the other natural ingredients in our collection) to reduce signs of aging, hyperpigmentation, and redness. Find them in our shampoo, face cream, and Vitamin C serum to promote a glowing face and scalp.
Grapefruit & Orange Oil: these citrus oils contain antioxidant, anti-inflammatory, and anti-aging vitamin C. They lend their skin-supporting superpowers and delicious fragrances to our Vitamin C serum and Kasu Body soap.
Pumpkin Seed Oil: Emerging evidence indicates that pumpkin seed oil stimulates hair follicles and improves signs of common hair loss. You’ll see the benefits of full, luxurious locks when you use our Conditioner and Styling cream with pumpkin seed oil!
We take pride in our products, and our skincare is no different! There are no hidden synthetic additives. If you can’t read the ingredient name, it’s not natural, and you won’t find it in the Betr Market! We guarantee your safety and satisfaction and encourage you to research the benefits behind every ingredient in Betr’s Skin & Body collection!
If you’re ready for top-shelf, natural skincare at a Betr price, visit our skincare collection page now!
Want to know more about how what we put on our skin affects what goes on inside our gut? Visit our new and improved Betr blog and read The Gut-Skin Axis: Health from the Inside-Out and Eczema & Gut-Health: A Relationship that’s More than Skin Deep.